Potential Use of Social Media in the NEPA Process

NCHRP 25-25/80

Interactive Tools Matrix

Collage of Social Networking Products

Video & Photo Sharing


YouTube is a video-sharing website on which users can upload, view and share videos. The company displays a wide variety of user-generated video content. Most of the content on YouTube has been uploaded by individuals, although some businesses, government entities and projects have a YouTube channel. Unregistered users can watch videos, while registered users can upload an unlimited number of videos. Viewers can comment on videos. www.youtube.com

Features: P; CI; AC; GL; MC
Benefits: Significant potential population reach, videos can play on most computers and devices, unlimited uploads, can embed in blogs, websites and most social media platforms, ability to link to videos, built-in analytics.
Enhances or enhanced by: Twitter, Facebook, LinkedIn, GovLoop
Potential NEPA Application: Ability to post project information in video format that is searchable, sharable and trackable. YouTube is available to all internet users for viewing and registered members can sign-in to comment.
Notes: Use keywords and tags to make finding your video easy with built-in search functions.